To Succeed In Retail
Educational videos, guides, webinars, and expert stories. Actionable resources designed to help you build a shelf-ready brand.
Retail Ready
Pinpoint what your business needs, get a personalized action plan, AND 1:1 coaching to move forward with clarity.
Pitch Like A Pro
Get real-time feedback from retail experts, refine your pitch deck, and rehearse your buyer presentation with confidence.
Who We Are. What We Do.

Why Work With Us?
We’ve been where you are.
Built by industry insiders with real-world experience launching products into national retail.
We know what works—and we’ll help you cut through the guesswork with proven, practical strategies—not theory.
Our approach helps you create a clear plan across product, operations, and sales & marketing—so you know exactly where to focus next.
Choose from self‑serve tools, expert coaching, or custom consulting to get the support you need, when you need it.

What We Offer

Free Tools & Resources
Coaching Programs

Consulting
Ready to Scale? Our custom consulting provides growth planning, fractional leadership, and hands‑on go-to-market support to help you deliver on new retail opportunities.
Customer Testimonials
Max’is Creations
Jennifer Ash
Our son Max created a line of sports mugs, but when he needed help turning his latest idea, The Golf Mug with a Green, into a 3D prototype we could bring to market, Ready for Retail came to the rescue. Their support made the process smooth and fun, and now Max’s idea is out in the world.
Visit maxiscreations.com
Inventor of Hinge Hero®
George Zalucki
Meeting Brian O'Dell was a game-changer for my business. His insight, guidance, and genuine support helped me navigate the Walmart Open Call process with confidence. Thanks to his encouragement and expertise, I walked out with a Golden Ticket—and a huge opportunity for growth. I’m incredibly grateful for the connection and everything it has led to.
Visit hingehero.com
CEO of Self-Cut System
Ryford Estores
I’ve been working with this team since 2019, before Ready for Retail was even fully formed. Watching it grow into what it is today—and seeing how powerful the network has become—has been incredible. Their guidance helped me launch in Walmart, and their connections continue to open doors.
Visit selfcutsystem.com
CEO of KidSole
Josh Singer
We had the product, but Ready for Retail helped us tell the full story. The Marketing Playbook they built with us showed Walmart exactly how we’d drive people to the shelf—and that made all the difference.
Visit kidsole.com
CEO of Zimm Zamm
Steve Dwyer
Bringing back a product like Zimm Zamm after decades wasn’t easy. Ready for Retail helped me get our supply chain retail-ready so we could deliver on time and at scale. Their support was exactly what we needed to relaunch the right way.
Visit zimmzammsports.com
Inventor of The Jug Plug
Brendan Kutcher
After years of riding the Amazon rollercoaster—algorithm changes, fees, the whole deal—I knew I needed more. Ready for Retail helped me see what my retail options really were and how to get my brand ready to grow beyond just one channel.
Visit jugplug.com
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